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Product Builder · Content Strategist · SEO & AEO Specialist
I build digital
products that
ship, earn,
and scale.
Product builder, content strategist, and digital marketer with 13+ years of experience designing, building, and growing digital products and marketing programs that generate real revenue.
From SEO and AEO to product development, B2B SaaS writing, WordPress plugins, email marketing, and AI-assisted workflows. Remote. Working globally.
13+
Years Experience
10+
Products Built
3,000+
Articles Written
20M+
Organic Views
175%
Avg Traffic Growth
$1M+
Revenue Generated
Product DevelopmentContent StrategySEO & AEOGrowth MarketingB2B SaaS WritingAI-Powered WorkflowsWebsite DevelopmentWordPress PluginsDigital StrategySocial Media MarketingEmail MarketingGEO & Content MarketingRemote. Working Globally✦Product DevelopmentContent StrategySEO & AEOGrowth MarketingB2B SaaS WritingAI-Powered WorkflowsWebsite DevelopmentWordPress PluginsDigital StrategySocial Media MarketingEmail Marketing
How I Build
The thinking behind
the building.
I come from content strategy and SEO, which means before I write a line of code or design a single screen, I already understand the market, the search intent, and the monetisation mechanics.
"Every product starts with one question: what does a specific audience need badly enough to pay for?"
I work across the full stack: product strategy, UI design, development, content, SEO, AEO, email marketing, and go-to-market. I use AI tools including Claude, ChatGPT, and Grok as genuine multipliers across every layer of my work.
Things I've Built
Selected projects.
Built independently.
01
AI Directory01
elloAI.com
Curated AI tools directory with a zero-touch listing pipeline. Founders pay once via Stripe and their tool goes live automatically through an integrated GitHub and Vercel deployment workflow.
Problem it solves
The AI tools landscape is vast and fragmented. elloAI helps professionals cut through the noise and find the right tool for their specific use case.
02
Published Work
I've written for.
Thought leadership and content published across top B2B, startup, and digital media platforms globally.
What I Bring
Skills built through
real products.
P
Product Development
Building digital products from market research to live monetised platform, across AI, fintech, SaaS, healthtech, and publishing.
M
Product & Growth Marketing
Go-to-market strategy, demand generation, and content programs that drive measurable growth for startups and scaleups.
S
SEO, AEO & GEO
13+ years driving 500+ top-10 rankings through technical SEO, answer engine optimisation, and generative engine optimisation.
C
Content Strategy & Writing
B2B SaaS content, long-form guides, landing pages, and 3,000+ articles across 20+ million organic views.
W
From the Blog
Latest writing.
Next.jsWordPress
How to Move A WordPress Website to Next.js and Hashnode
I have been building things online since 2013. In that time, I have used WordPress more times than I can count for client sites, for my own platforms, and for content-heavy publications like IdeasPlus
Apr 4, 2026·15 min read
#content marketing
Let's build something
that matters.
Open to contract, consulting, and full-time engagements.
