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Writing & Content
Words that work.
Writing on content marketing, SEO, AEO, product building, digital strategy, and the indie builder life. All posts are published on Hashnode and synced here automatically.
WordPressWordPress Plugin Development
Why I Built A Blog Title & Post Optimizer WordPress Plugin to Manage A Content-Heavy Site
If you have ever run a content-heavy website, you know the specific frustration of sitting in front of a list of draft posts and spending forty minutes on titles. Not writing. Not researching. Not pub
Apr 9, 2026·12 min read
Mental Health Technologypsychology
I Built A Clinical Psychological Self-Assessment Platform With My Wife
Most of the products I have built started with a problem I encountered as a user or a gap I spotted while doing research. AdjustmentScore started differently. It started with a conversation at home. M
Apr 8, 2026·12 min read
Product Buildingai directory
I Spent 3 Years Building an AI Tools Directory That Runs Itself
There is a particular kind of frustration that comes from knowing a tool exists but not being able to find it. In 2023, I was doing research for a client in the B2B SaaS space. They needed to know wha
Apr 8, 2026·11 min read
#content marketingdigital media
What It Actually Takes to Build a DA 60+ Publication Solo
Most product stories have a clean beginning. A problem, a build, a launch, a lesson. IdeasPlusBusiness.com does not have that shape because it has been running for 11 years, and nothing runs for 11 ye
Apr 8, 2026·13 min read
Next.jsWordPress
How to Move A WordPress Website to Next.js and Hashnode
I have been building things online since 2013. In that time, I have used WordPress more times than I can count for client sites, for my own platforms, and for content-heavy publications like IdeasPlus
Apr 4, 2026·15 min read
#content marketingB2B SaaS
From SEO to Demand: Adeyemi Adetilewa's Journey Building Content Engines for B2B SaaS and Fintech
After a decade working in B2B SaaS and fintech, I’ve learned that most content problems aren’t caused by poor writing or lack of effort. They happen because content is created in isolation, disconnected from search intent, distribution, and the busin...
Feb 4, 2026·6 min read
career identityIt Professionals
In Pursuit of a Career Identity As A Modern IT Professional
2021 is a year in which I achieved several new career heights in my business. I registered an LLC business in the USA, gained more valuable IT skills, and grew my income to an okay level. However, for
Dec 28, 2021·6 min read
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